vivalawright
VivalaWright_Crave.jpg

Crave Pizza

Wether it be a mid week stress reliever or fuel for a Saturday night the concept behind Crave is to deliver authentic, quality pizza in a fun high tempo atmosphere. Served as full pies or by the slice, eat in or take away, Crave encourages customer loyalty and engagement offering various promotional events and cooking classes to create a neighbourhood spot that’s known throughout the city.

 Inspired by the ubiquitous pizzerias scattered across NYC I set out to create an iconic and playful brand that visually represents the irresistible craving many of us often feel for pizza and beers. The letterforms within the logotype are designed to stretch and change form much like the stretchy form of pizza dough!

Inspired by the ubiquitous pizzerias scattered across NYC I set out to create an iconic and playful brand that visually represents the irresistible craving many of us often feel for pizza and beers. The letterforms within the logotype are designed to stretch and change form much like the stretchy form of pizza dough!

VivalaWright_Crave_logo.jpg
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VivalaWright_Crave.jpg
VivalaWright_Crave_icons.jpg
VivalaWright_crave_0002_Crave_Beermats_Mockup.jpg
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Crave_Signage_Mockup.jpg